COLLECTIVE EFFICIENCY STRATEGY (EEC)

COLLECTIVE EFFICIENCY STRATEGY (EEC)

The Collective Efficiency Strategy (EEC) “Valorization of the Mediterranean Wild Resources – A Strategy for Low Density Areas in Southern Portugal” is inserted in the PROVERE program and its aim is to create an entrepreneurial dynamic in the low density territories in Southern Portugal, focusing on the wild resources of the region. To do so, we have taken an approach that crosses innovation in production and transformation of resources with production and implementation of a marketing strategy that relates the intervention territory with the cluster at cause.

Recognizing the potentialities that endogenous resources in the intervention area can offer to the local corporate fabric, with this Project we pretend to work in partnership with different territories which possess the same biophysical, social and economical constraints, but also the same potentialities, in the means of developing an EEC based on the sustainable exploitation of the wild resources. With this EEC we also pretend to identify new market opportunities for not yet commercially explored resources. Some of the target-resources in this strategy are medicinal and aromatic plants, honey, mushrooms, arbutus, Indian fig (also known as prickly pear) and the carob, among others. An important characteristic to the common EEC territory is the existence of weather and soil conditions unfavorable towards the practice of intense agriculture, which creates a necessity for the constitution of alternative strategies for the development and use of those rural areas.

On one hand, we intend to value, promote and potentiate the internationalization of these products and, on the other, to stimulate other business areas (such as tourism) passably associated with the production of these resources. These are EEC specific objectives, to promote the internationalization of the wild resources of Southern Portugal, to know the chain of value of the ranks of medicinal and aromatic plants, of mushrooms, arbutus and other small wild fruits, as well as guaranteeing the knowledge of access to external and national markets and promoting the EEC covered region as an area of excellence for the production of products of high quality and singularity associated to wild resources.

The implementation of the EEC is developing through the performing of Anchor Projects and Complementary Projects. Anchor Projects are composed of several projects, among them the creation of the Centre of Excellency and Valorization of the Mediterranean Resources, S.A. (CEVRM), the support, accompanying and formation of young farmers, the constitution of theme networks of information and dissemination, support services to the EEC companies, a boosting structure, coordination and management of partnership, as well as strategic actions for the valorization, promotion and internationalization of Southern Portugal Wild Resources. The Complementary Projects are based on the installation of innovating units of production and transformation of products from wild resources, strengthening the economical productive fabric of the region and creating, cumulatively, a scale effect of the production, potentiating the creation of specific production sectors (i.e. the sector of medicinal and aromatic plants). The implementation of the EEC is created by means of a partnership between public and private entities. That partnership has the Municipality of Almodôvar leading this public-private consortium and the Associação de Defesa do Património de Mértola (ADPM) as a managing entity which boosts and coordinates the partnership. The Câmara Municipal de Almodôvar is expected to exert the internal and external functions that were attributed to it during the years of validity of the EEC.